How Much Parking Can Be Added to Brookfield Village Area?

Looking to spur business growth in the Brookfield Village area along Brookfield Road, city leaders are examining the lack of parking in the area and how to add more parking to the area.

The Brookfield Common Council will hear an update about the parking expansions during its meeting at 7:45 p.m. Tuesday at City Hall, 2000 N. Calhoun Road.

The Brookfield Village area has 56 public parking spots with an additional 64 spaces in the McCoy Field parking lot. However, 19 spaces in the Pleasant Street lot are occupied from 1 p.m. to 8 p.m. Thursdays for the Village Farmer’s Market, according to a city memo.

City leaders compared the total parking in the village area and found it is lacking compared to other area communities’ downtown areas:

• Waukesha; 1,720
• Oconomowoc; 628
• West Allis; 432
• Greendale; 356
• Wauwatosa; 350
• Cedarburg; 315
• Village of Pewaukee; 301
• Grafton; 159
• Brookfield Village; 120

Brookfield staff have identified several areas in the Brookfield Village that could accommodate up to 200 more parking stalls in the area. More information about the locations can be found in the Common Council’s packet.

“Staff recommends that the city continue to plan for additional public parking inventory in the Village area to facilitate continued business investment and redevelopment in the Village area, and to signal to developers and prospective businesses that the City is committed to quality development in this area,” states a city memo. “The pattern of nearly continuous storefronts fronting sidewalks and zero lot line development is unique to the Village (in the City of Brookfield), and provides the potential for a walkable live/work/shop/play neighborhood.

“Future development of bike paths/trails into the Village area has the potential to contribute to foot traffic and commerce in the district. An inventory of parking will be necessary to accommodate trailhead use as well.”